Assureweb Limited operates a financial service portal that gives access to online quotations and applications for financial intermediaries. The company specializes in partnering with CRM, point of sale system providers, and integrating product providers. It delivers quotes for term, critical illness, income protection, investment bonds, annuities, and pension products. In addition, the company specializes in developing quotations and application services. It serves mortgage brokers and IFAs. The company has strategic alliances with IntelliFlo, Sirius, Crystal Software Solutions, Distribution Technology, and Focus Business Solutions. The company was incorporated in 1995 and is based in Cheltenham, United Kingdom. As of May 2, 2012, Assureweb Limited operates as a subsidiary of Internet Pipeline, Inc.